Craft an effective cold outreach email to get a reply from your prospect.
Successfully crafted an email to be used for cold outreach.
You need to have access to Google doc.
An effective cold email outreach effort helps you start a conversation who knows little about you and potentially gets them to become your customer.
Google Doc.
After you’ve built an outreach list.
Outreach specialist, PR/marketing consultant, or any person responsible for outreach strategy for your business.
Craft a cold email for getting new clients
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Fill out the following questions:
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Potential client’s company name: - Example: Google
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Client’s name: - Example: Google
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What service are you offering? - Example: Lead generation
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What’s your proof of success/case study? - Example: Increase inbound leads by 157% on average(insert case study link if applicable)
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What is your unique selling point? - Example: 100% money-back guarantee.
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Craft a cold email for earning backlinks
Note: This cold email works better if you’ve published an article with the latest research finding on a certain topic.
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Fill out the following questions:
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Target topic for the article: - Example: Home Gardening.
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URL of the article to get a backlink from: - Example: https://www.example.com/gardening-stats
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Outdated information on their page: - Example: 41% of US households maintain a home garden.
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Latest findings on the topic - Example: 68% of US households maintain a home garden.
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Link to your article. - Example: https://www.my-example.com/gardening-stats
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2. Make a copy of this template (cold email for earning backlinks) and replace the text highlighted in blue for your outreach email.
3. Once completed, you’re ready to send your outreach email to your potential customers. Here’s a completed example:
