Recipe 039: How to Promote And Distribute Content Effectively Online
Goal:
To help increase brand awareness and reach a larger audience for your business.
Prerequisites or requirements:
You should have a backlog of quality content ready to be promoted.
Why this is important:
Without an effective means to share, amplify, and promote your content to the world, it’s unlikely that your potential customers to find your business/solution.
When is this done:
As soon you have produced a piece of content on your website.
Who does this:
Content marketing manager.
Step 1 - How to get traffic from Quora
Outcome: You’ll draw consistent qualified traffic, leads, and email subscribers to your website and business from Quora.
Step 2 - Automate sharing your latest Wordpress blog on social media
Click here to view this SOP Outcome: To have an automated process of sharing your newly published Wordpress blog posts on your social media accounts.
Step 3 - How to create social posts from a blog post
Click here to view this SOP Outcome: To learn how to easily create impactful social posts from your blog post
Step 4 - Launching a Guest-Blogging Link-Building Campaign
Click here to view this SOP Outcome: Establish a process to find guest blogging opportunities, reach out, and easily create content to acquire backlinks.
Step 5 - Resources Page Link-Building Outreach
Click here to view this SOP Outcome: Different high-ranking Resource Pages will link back to your website - thus, increasing your site’s SEO performance.