Zoho CRM is one of the least expensive CRMs you can buy on license price. We sell a competitor, and we’ll still say that plainly, because it’s true and you’d find out anyway.
I’m Jeremy Wayne Howell, founder of The Way How. This guide gives you every Zoho CRM edition, priced from Zoho’s own page, what a 10-person team pays in year 1, the costs the pricing page doesn’t show, and an honest comparison with HubSpot.
Zoho CRM Pricing: The Quick Answer
If you just need the quick answer:
Every Zoho CRM Edition, Priced
The PointFor YouZoho CRM is free for up to 3 users, then priced per user per month, and billing annually costs less than billing monthly.
These are Zoho’s list prices in US dollars, per user per month, as Zoho published them on October 8, 2026. We re-check them monthly.
| Edition | Billed annually | Billed monthly | Notes |
|---|---|---|---|
| Free | $0 | $0 | Up to 3 users |
| Standard | $14 | $20 | The basics |
| Professional | $23 | $35 | More automation and reporting |
| Enterprise | $40 | $50 | Larger teams and more complex processes |
Where these prices come from, checked October 8, 2026:
- Zoho CRM per user per month, billed annually or monthly: Free at $0 for up to 3 users, Standard $14 or $20, Professional $23 or $35, Enterprise $40 or $50, from the Zoho CRM pricing pageZoho CRM Pricing and Editions. Zoho, 2026-10. Read the Source →
Zoho also lists an Ultimate edition, which its FAQ describes as built for large-scale deployments. Its price isn’t on the main pricing page, so check Zoho’s edition comparison for it. Zoho CRM Plus, a bundle of Zoho’s sales, marketing and service apps, is priced separately.
Zoho’s pricing page sets its prices by your location and currency, so the figures you see there may differ from these if you’re outside the US.
What a 10-Person Team Pays in Year 1
Licenses only, billed annually, before add-ons and setup:
- Standard: 10 users x $14 x 12 months = $1,680Zoho CRM Pricing and Editions (our arithmetic). Zoho, 2026-10. Read the Source →
- Professional: 10 users x $23 x 12 months = $2,760Zoho CRM Pricing and Editions (our arithmetic). Zoho, 2026-10. Read the Source →
- Enterprise: 10 users x $40 x 12 months = $4,800Zoho CRM Pricing and Editions (our arithmetic). Zoho, 2026-10. Read the Source →
Billing monthly instead costs more at every tier, so if you’re sure about Zoho, annual billing is the cheaper way to pay.
The Costs That Aren’t on the Pricing Page
The PointFor YouThe license is the smaller part of the bill. Setup, data migration, add-ons and admin time are what surprise teams.
In our experience, the license is the smaller part of what a CRM costs. Here’s what else to price before you sign, with any CRM:
- Setup and data migration. Zoho’s pricing page advertises free onboarding, and its FAQ also describes end-to-end setup services. Ask what the free onboarding covers for your team: help configuring the system is different from someone moving and cleaning your data.
- Add-ons. Extra storage, extra features and some integrations cost more. Check the edition comparison for the limits you’ll hit first.
- Connecting your other tools. Zoho connects most easily with other Zoho apps. If your email, marketing or support tools come from elsewhere, find out what connecting them takes.
- Admin time. Someone has to keep fields clean, fix automation and train new hires. Those hours are a real cost, whether they’re on your payroll or a partner’s invoice.
- The cost of leaving later. Check what you can export and how. The cheapest CRM to buy can be expensive to leave.
Zoho CRM vs HubSpot on Price
The PointOn license alone, Zoho costs less than HubSpot at comparable tiers. It's the right pick when your business already runs on Zoho apps.
Here’s the honest comparison, on list price as of October 8, 2026. HubSpot’s figures come from its product catalog, which lists them as “starts at” prices per seat per month.
| Tier | Zoho CRM, per user per month | HubSpot Sales Hub |
|---|---|---|
| Middle | Professional: $23 billed annually | Sales Hub Professional: from $100 per seat per month, plus a required one-time onboarding fee of $1,500 |
| Top | Enterprise: $40 billed annually | Sales Hub Enterprise: from $150 per seat per month, billed annually, plus a required one-time onboarding fee of $3,500 |
Where these prices come from, checked October 8, 2026:
- HubSpot Sales Hub Professional from $100 and Enterprise from $150 per seat per month, plus required one-time onboarding of $1,500 and $3,500, from the HubSpot product catalogHubSpot Product and Services Catalog. HubSpot, 2026-10. Read the Source →
- Zoho figures as listed above, from the Zoho CRM pricing page
For the same 10-person team at the middle tier, HubSpot Sales Hub Professional comes to 10 seats x $100 x 12 months = $12,000, plus $1,500 onboarding = $13,500 in year 1, against $2,760 for Zoho Professional. We aim to price a standard HubSpot implementation to meet or beat HubSpot’s own onboarding fee for Sales Hub Professional, listed at $1,500 as of October 8, 2026 in HubSpot’s product catalog.
HubSpot Product and Services Catalog (our arithmetic). HubSpot, 2026-10. Read the Source →On license alone, Zoho is cheaper at every comparable tier. That’s true, and if license price is your main constraint, it matters.
When Zoho Is the Right Pick
We’d point you to Zoho CRM when:
- Your business already runs on Zoho apps. Zoho CRM fits that suite, and keeping everything in 1 family is worth a lot.
- You need a sales CRM on a tight budget, and marketing and service can live elsewhere for now.
If either is you, Zoho is a sensible choice, and we’d tell you so on a call.
Our Take
The PointFor YouIn our view, HubSpot earns its higher price when marketing, sales and service need 1 shared record your team will actually use.
In our view, HubSpot earns its higher price when marketing, sales and service need to share 1 customer record, and when you want your team working in it every day without a full-time administrator. That’s the case for most growing teams we work with, which is why we recommend HubSpot most often.
If you’re weighing more than 2 options, our guide to cloud-based CRM software covers how to choose, and HubSpot vs Salesforce: Real Prices, Compared puts the other big name side by side.
Either way, price the whole bill, not just the license.
We’re a HubSpot Solutions Partner. We make money when businesses buy HubSpot through us or hire us to set it up. We still think it’s the right pick for most teams.
Independent of HubSpot, Inc.; not authorized, endorsed or sponsored by HubSpot, Inc.
