Jeremy Wayne Howell

Jeremy Wayne Howell is a fractional CMO who turns human psychology into business growth. As founder of The Way How, he helps companies scale smarter with strategy, HubSpot, and empathy-driven marketing.

7 min read

HubSpot Drip Marketing 101 and How to Create Campaigns That Convert

Jeremy Wayne Howell: Jun 18, 2026 5:43:47 AM

Beyond the Timer: Why Your Automation Feels Robotic HubSpot drip campaigns are automated email sequences that send the right message to the right person at the right time — triggered by behavior, not just a calendar.

9 min read

HubSpot Website Hosting Price: From Free to Enterprise CMS Costs

Jeremy Wayne Howell: Jun 17, 2026 5:43:40 AM

What Does HubSpot Website Hosting Actually Cost? HubSpot website hosting price starts at $0 and scales with the Content Hub plan you choose. Here's a...

8 min read

Beginner's Guide to NetSuite SuiteTalk SOAP to REST Testing Tools

Jeremy Wayne Howell: Jun 16, 2026 12:28:47 PM

The Cost of Certainty: Navigating the NetSuite API Shift NetSuite SuiteTalk SOAP to REST testing tools are now a critical part of any integration...

8 min read

How to Build a Custom AI Chatbot That Actually Works

Jeremy Wayne Howell: Jun 16, 2026 5:43:48 AM

Why Most Custom AI Chatbots Fail Before They Ever Help Anyone Custom AI chatbot development is one of the fastest-growing investments in enterprise...

8 min read

Stop the Scroll: Efficient Pagination in NetSuite REST API

Jeremy Wayne Howell: Jun 15, 2026 5:43:45 AM

The Cost of Friction: Why Your NetSuite Integration is Stalled NetSuite REST API search result pagination controls how large datasets are broken into...

9 min read

How to Survive the NetSuite SOAP to REST Search Migration

Jeremy Wayne Howell: Jun 12, 2026 5:49:32 AM

The Cost of Denial: Why the 2028 SOAP Deprecation is a Psychological Hurdle, Not Just a Technical One NetSuite SuiteTalk SOAP search migration is the...